Technical SEO
Google Merchant Center Feed Guide 2026
A practitioner guide to Google Merchant Center feeds in 2026: required attributes, image rules, EU VAT pricing, disapprovals and silent failures.
HTTPS and Security Signals for SEO in 2026
Nobody still asks whether to use HTTPS. The real question is what breaks in search when TLS goes wrong. This guide ranks every failure mode by damage, gives you a way to detect each one, and says plainly which fixes earn rankings and which are security hygiene with no SEO payoff at all.
Mobile-First Indexing and Mobile SEO in 2026
Mobile-first indexing finished in 2023, so most mobile SEO advice answers a question nobody is asking. The three things that really break rankings on phones in 2026 are parity gaps between mobile and desktop templates, INP on real Android hardware, and a mobile SERP that has compressed.
Podcast SEO in 2026: How to Rank Your Show
Podcast discovery now runs through three different systems that read three different things. This guide shows you exactly what Google, the podcast apps, and AI assistants each look at, and how to build episode pages that win on all three.
Web Accessibility and SEO in 2026
Accessibility is not a Google ranking factor, and pretending otherwise loses the argument the first time an engineer asks for a source. This is the practitioner map of where web accessibility and search truly overlap, where they split, and why 2026 law makes the work urgent anyway.
Google Manual Actions: 2026 Recovery Guide
Google Search Console flagged a manual action. Here is how to read the report, diagnose every violation type, fix the real cause, and write a reconsideration request that reviewers accept the first time.