Indexing
How HTTP Status Codes Shape SEO in 2026
A practitioner's guide to what every important HTTP status code means for crawling, indexing, and rankings, from 301 vs 302 and 404 vs 410 to soft 404s and the 503 rules that keep Google trusting your site.
Site Architecture and Crawl Depth for Large Sites in 2026
Structure decides what gets indexed. A practitioner's 2026 blueprint for crawl depth, flat vs deep architecture, silos, URL hierarchy, pagination, and killing crawl traps on large sites.
Google Search Console: The Practitioner's Guide for 2026
A hands-on guide to using Google Search Console in 2026: read the Performance, Page Indexing, URL Inspection, Sitemaps, and Core Web Vitals reports, avoid the common traps, and run a simple weekly routine that catches ranking problems early.
Mobile-First Indexing and Mobile SEO in 2026
Mobile-first indexing finished in 2023, so most mobile SEO advice answers a question nobody is asking. The three things that really break rankings on phones in 2026 are parity gaps between mobile and desktop templates, INP on real Android hardware, and a mobile SERP that has compressed.
New Site SEO 2026: Rank a Brand-New Domain
A practical 90-day plan for ranking a brand-new domain: what to do each week, what genuinely cannot be rushed, and how to read progress when your click count still says zero.